Stop Buying Shared Leads. Start Building Your Brand.
Tired of fighting five other contractors for the same low-quality lead? We build exclusive lead generation systems that belong to you—and only you.
REAL RESULTS FOR PLUMBING & HVAC.
Building a profitable service business requires more than just ringing phones—it requires the right customers. We help Plumbing and HVAC contractors break free from the “shared lead” race to the bottom. Whether you focus on emergency repairs, system replacements, or commercial maintenance, EDOM Agency builds your brand to generate exclusive inquiries. We deliver the job volume you need and the transparency you deserve.
Stop letting the weather dictate your revenue.
Don’t wait for a heatwave or a cold snap to ring the register. We build consistent, year-round demand so you can grow your business regardless of the forecast.
What We Offer
Services
STRATEGY
In the trades, an empty schedule costs you money. At EDOM Agency, we understand the seasonality of plumbing and HVAC. We analyze your service area and high-margin services to build a digital marketing strategy that keeps your dispatch board full. We focus on generating the right mix of emergency repair leads and high-ticket installation jobs to maximize your billable hours.
PAID SEARCH (PPC)
When a pipe bursts or the AC dies, customers don't browse—they click the first result. Paid Search (PPC) is essential for capturing those urgent, high-value "emergency plumber near me" searches. We manage your bids to ensure you appear at the top exactly when customers need you most, minimizing wasted spend on "DIY" searches and maximizing legitimate service calls.
PAID SOCIAL
Showcase your craftsmanship and build trust before you arrive. Paid Social advertising allows us to target homeowners in specific neighborhoods with before-and-after photos of bathroom remodels or tankless water heater upgrades. We use geo-targeted campaigns on Facebook and Instagram to drive awareness for seasonal tune-ups, ensuring you stay busy during shoulder seasons.
SEO (Search Engine Optimization)
If you aren't in the "Local Pack" (the map results), you don't exist. Local SEO is the lifeblood of any trade business. We optimize your Google Business Profile and website content to ensure you dominate the map for every city in your service territory. We help you rank for specific services like "leak detection," "drain cleaning," and "commercial plumbing," driving organic calls without the ad spend.
EMAIL MARKETING
Your past customers are your best source of recurring revenue. We implement email automation to turn one-time emergency calls into lifelong service contracts. Use email marketing to send automated seasonal reminders (like winterization tips or filter changes), announce referral bonuses, and keep your company top-of-mind so they never call a competitor.
STREAMING TV ADS (CTV/OTT)
Become the most recognized name in town. Connected TV (CTV) ads allow you to run commercial-style spots on platforms like Hulu, Sling, and Live Sports within your specific service zip codes. It builds the kind of "local celebrity" trust that makes homeowners feel safe letting your technicians into their homes.
BRAND AWARENESS
Trust is the #1 factor for homeowners hiring a tradesperson. We ensure your brand looks professional and consistent everywhere—from your website and social ads to your truck wraps and uniforms. We help you build a reputation for reliability and professionalism that justifies your rates and sets you apart from the "guy in a truck" competition.
CONTENT MARKETING
Homeowners have questions; be the expert who answers them. We create custom blog content and guides—like "Why is my water heater making noise?" or "Signs of a slab leak"—that capture traffic early in the problem-solving phase. Helpful content establishes your authority and builds the trust needed to turn a frantic Google searcher into a loyal customer.
ADDITIONAL OFFERINGS
We provide a complete toolbox for your digital growth. Ask about our other trade-specific services, including Review Generation (crucial for Google Local Services Ads), Website Design for high-conversion on mobile devices, and recruiting campaigns to help you hire skilled technicians. We handle the marketing so you can focus on the job site.
CLIENT SUCCESS STORIES
See why business and medical professionals trust EDOM with their growth.
More Sales!
Since switching advertising providers, we've had more sales and a clearer understanding of our overall strategy and performance. We get regular feedback and quick responses if there is a concern, which doesn't happen often. We've been through 10 different advertising agencies and have not seen this level of success anywhere else, and that's with the added difficulty of navigating the economic and cultural environment we see today.
BY THE NUMBERS
-67%
Reduction in bot traffic
118%
Conversions
63%
Return on Investment
Brands We’ve Worked With
Why Partner with a Trade Specialist?
Generalist agencies treat plumbing leads like pizza orders. They don’t understand dispatch fees, service zones, or why a “repair” lead is worth less than a “replacement” lead. We build systems specifically for the trades, ensuring you get exclusive jobs that actually fit your service capabilities.
We Don’t Share Leads
Stop fighting five other contractors for the same low-quality HomeAdvisor or Angi lead. We build generation systems where every phone call and form fill goes directly to you—and only you.
We Own the Neighborhood
You can’t service a broken pipe three counties away. We use hyper-local SEO strategies to dominate the specific zip codes and neighborhoods where your trucks are already running, maximizing your efficiency.
We Target High Tickets
Not all calls are created equal. We optimize your campaigns to target the high-value installation and replacement jobs that drive real profit, rather than just filling your dispatch board with low-value service trips.
Frequently Asked Questions
Everything you need to know about working with EDOM.
What industries do you specialize in?
While we have the experience to help any business grow, we have deep, specialized expertise in high-trust industries including:
- Medical & Dental Practices (Doctors, Surgeons, Dentists)
- Skilled Trades (Plumbing, HVAC, Electrical, Construction)
- Equestrian Business (Equine products, Services, Lifestyle brands)
- Automotive (Dealerships, Service Centers, Parts)
- Retail & E-Commerce (Home Goods, Food & Beverage)
Are you certified to manage Google Ads?
Yes. We bring over 25 years of marketing experience to your campaign. Our team holds professional certifications in Google Ads (Search, Display, & Video) and Google Analytics, as well as Meta (Facebook & Instagram) advertising. We don’t just "run ads"—we optimize them daily to ensure you aren't wasting budget on the wrong clicks.
Will I be locked into a long-term contract?
No. We believe our results should keep you as a client, not a piece of paper. We offer flexible agreements that allow you to scale up or down as your business seasonality requires. We want to earn your business every month.
Can you work within my budget?
Absolutely. We believe in 100% financial transparency. Unlike agencies that bundle fees to hide costs, our pricing is clear: 100% of your ad spend goes directly to the ad platforms (Google/Meta). Our management fee is separate and scalable based on your needs. This ensures every dollar you budget for ads is actually working to get you leads.
How will I know if the marketing is working?
We don't leave you guessing. You will receive detailed monthly reports that explain exactly where your money went and what it returned (ROI). We track phone calls, form submissions, and sales—not just "vanity metrics" like likes or impressions—so you can see the tangible impact on your bottom line.
Streaming TV Ads