In a crowded market, the dealership with the best strategy wins. We help you conquest the competition and target high-intent buyers, ensuring they visit your lot before they ever see the guy down the street.
Running a profitable dealership means winning the battle for attention every single day. We help dealers move beyond generic “brand awareness” to drive measurable floor traffic. Whether you are an independent lot or a franchise dealer, EDOM Agency combines hyper-local targeting with aggressive sales strategies to keep your inventory moving. We deliver the VDP views you need and the transparency you deserve.
Stop paying floorplan interest on units that won’t move. We create aggressive, targeted campaigns to clear out old stock and make room for fresh allocation.
In the automotive world, moving metal is only half the battle. At EDOM Agency, we build comprehensive strategies that support both Variable (Sales) and Fixed Ops (Service). We analyze market data to create campaigns that move aged inventory, launch new models, and keep your service bays full, ensuring a healthy absorption rate for your dealership.
Car shoppers live on search engines. Automotive PPC allows us to capture active buyers the moment they search for "Ford F-150 lease" or "brake repair near me." We drive high-quality traffic directly to your Vehicle Detail Pages (VDPs) and service schedulers. Our data-driven approach minimizes wasted spend on broad terms, focusing purely on converting low-funnel shoppers.
Turn scrollers into test drives. Paid Social advertising allows us to retarget users who have viewed specific vehicles on your site, showing them that exact car again on Facebook or Instagram. We build dynamic inventory ads and lead-generation campaigns for "Trade-In Values" or "test drive events" that feed high-quality leads directly into your CRM.
Dominate the "Local Pack." When a customer searches for a dealership, you need to be the first option on the map. Our Automotive SEO strategy optimizes your Google Business Profile and website content to rank for specific makes, models, and service keywords. We ensure you own the search results in your PMA (Primary Market Area) so competitors don't poach your customers.
Your database is your goldmine. We implement email automation strategies that mine your customer base for opportunities—from lease renewal alerts and equity mining trade-in offers to service reminders and seasonal maintenance specials. We help you increase customer retention and turn one-time buyers into loyal service customers.
Modernize your Tier 3 advertising. Connected TV (CTV) allows you to run high-quality TV spots on platforms like Hulu, Roku, and ESPN+ for a fraction of the cost of traditional cable. We target auto-intenders in your specific zip codes, giving your dealership "Big Screen" prestige with digital-level tracking and attribution.
In a sea of shouting car ads, a consistent brand voice wins trust. We ensure your dealership’s messaging is cohesive across all channels—from your website banners to your third-party lead providers. We help you build a reputation for transparency and reliability that makes customers choose you over the dealer down the street.
Shoppers do hours of research before they ever step on the lot. We create custom model research pages, comparison guides, and "Why Buy" content that captures early-stage shoppers and keeps them on your site. High-quality content builds authority and helps you rank for long-tail search terms that third-party classified sites often miss.
We are your complete digital partner. Ask about our other automotive-specific services, including Reputation Management (boosting reviews on Google and DealerRater), Inventory Feed Management, and creative design for digital billboards. We offer turnkey packages designed to handle the heavy lifting so you can focus on closing deals.
Since switching advertising providers, we've had more sales and a clearer understanding of our overall strategy and performance. We get regular feedback and quick responses if there is a concern, which doesn't happen often. We've been through 10 different advertising agencies and have not seen this level of success anywhere else, and that's with the added difficulty of navigating the economic and cultural environment we see today.
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Generalist marketing agencies waste your budget on vanity metrics. They don’t understand the pressure of the month-end close, the complexity of OEM co-op rules, or the difference between Fixed and Variable ops. We hit the ground running with strategies built to move metal, ensuring every dollar you spend contributes directly to your bottom line.
We understand OEM compliance. From brand guidelines to reimbursement submission, we ensure your ads not only convert but also qualify for manufacturer co-op funds, so you never leave money on the table.
We don’t waste budget on people who aren’t looking to buy. We use advanced data to identify shoppers who are actively searching for your specific makes and models right now, delivering “Ups” who are ready to sign.
A dealership is two businesses in one. While we drive showroom traffic for sales, we also build retention campaigns to keep your service lanes busy and your absorption rate high.
While we have the experience to help any business grow, we have deep, specialized expertise in high-trust industries including:
Yes. We bring over 25 years of marketing experience to your campaign. Our team holds professional certifications in Google Ads (Search, Display, & Video) and Google Analytics, as well as Meta (Facebook & Instagram) advertising. We don’t just "run ads"—we optimize them daily to ensure you aren't wasting budget on the wrong clicks.
No. We believe our results should keep you as a client, not a piece of paper. We offer flexible agreements that allow you to scale up or down as your business seasonality requires. We want to earn your business every month.
Absolutely. We believe in 100% financial transparency. Unlike agencies that bundle fees to hide costs, our pricing is clear: 100% of your ad spend goes directly to the ad platforms (Google/Meta). Our management fee is separate and scalable based on your needs. This ensures every dollar you budget for ads is actually working to get you leads.
We don't leave you guessing. You will receive detailed monthly reports that explain exactly where your money went and what it returned (ROI). We track phone calls, form submissions, and sales—not just "vanity metrics" like likes or impressions—so you can see the tangible impact on your bottom line.
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